In the aptly titled post at MemeBurn: “There’s growth in the global ad industry, but massive problems with mobile ads”, Tom Foremski highlights several recent reports on advertising, noting:
“Online advertising hasn’t been doing that well on the desktop anyway and now that mobile ads are even less effective there’s a very real danger that marketing budgets will move away from all forms of advertising…”
Read his quick story here.
Jay Nelson is the editorial director of PlanetQuark.com, and the editor and publisher of Design Tools Monthly. He’s also the author of the QuarkXPress 8 and QuarkXPress 7 training titles at Lynda.com, as well as the training videos Quark includes in the box with QuarkXPress 7 . In addition, Jay writes regularly for Macworld and Photoshop User magazines and speaks at industry events.