Jabber! A Free iPad Magazine App That Showcases Quark’s Capabilities

This is cool. Quark created a free iPad app that showcases the kinds of interactive features you can put into an iPad app when you create it in QuarkXPress. Get Jabber! here.

Here are a few clever things to notice:

  • When you rotate your iPad between horizontal and vertical orientations, the layout changes — sometimes dramatically.
  • Touch the beer cans in the Oscar Blues ad.
  • When you drag to scroll the text in the text boxes, watch for the page content to change as you scroll the text!
  • In the “Print Isn’t Dead” article, you can scroll the thumbnail images of the pages of the magazine, either by dragging them left and right, or by scrolling down through the text box next to it. (A very clever way to provide easily readable text while keeping the original magazine page layout intact!)
  • In the “Opinions” article, drag on the dashed arrows to reveal more content. And be sure to rotate your iPad!

Quark’s press release is below.

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Quark Launches New iPad Magazine App for Creative Professionals

Jabber Redefines Digital Magazines and Introduces New Concepts for iPad Publishing

Denver, CO – December 8, 2011 – Quark today launched Jabber, an iPad app for designers and creative professionals that re-imagines the digital magazine. Featuring design news, designers and their work, guest commentary, and creative infographics, Jabber puts an entirely new emphasis on the reader’s experience. Built with QuarkXPress® 9 and App StudioTM, Jabber utilizes scrollable layouts, slideshows, videos, pop-ups, and HTML5 content to take advantage of the functionality made possible by the iPad.

“Tablets like the iPad have opened up a totally new opportunity for the design community to rethink magazine design,” said Gavin Drake, vice president of marketing for Quark. “With Jabber we aim to give creative professionals fun, interesting, and informative content in an app that is our take on the future of the digital magazine. With Jabber we’ll trial new approaches to digital design to push the envelope of what’s possible for designers without having to code.”

“Jabber is an innovative take on a digital magazine. The interactivity is unique and inspired, and almost surprising as you read through the first issue,” said Cindi Yaklich of Epicenter Creative. “Designers looking for examples of how to design for the iPad should take a look.”

Jabber is now available for free on the iTunes Store: http://itunes.apple.com/us/app/jabber/id477757782?mt=8.

To learn more about QuarkXPress and App Studio, please visit: http://www.quark.com/Products/AppStudio/.

About Quark
Founded in Denver in 1981, Quark’s vision was to create software that would lay the foundation for modern publishing. For 30 years, Quark has delivered on that promise. Quark’s dynamic publishing solutions are setting new standards in automated cross-media publishing by combining the power of XML with flexible layout and design to automate the delivery of customized, intelligent communications across print, the Web, and digital media.