Cutcaster: A New Kind of Stock Agency connects buyers and sellers of royalty-free video and stock images, but with a twist. Cutcaster matches supply and demand by giving creators the option to set their own prices or choose Cutcaster’s patent-pending pricing algorithm to find the optimum market price. Meanwhile, the site lets buyers submit bids for content, which a seller can accept, decline or meet with a return offer back to that buyer.

In addition, buyers may request pictures or footage from the entire Cutcaster community and then get the desired work delivered by their deadline. Sellers have their own customizable studio pages to host hi-res images, promote their hi-def video footage and direct traffic back to their personal websites. They can also sign up to hear about freelance opportunities to convert Cutcaster users into their customers.