The History of Quark’s Bold New Strategy

Mon, Apr 12, 2010

News

Inc. magazine’s Amy Barrett has written a valuable article that looks inside Quark’s culture, from 2007 when CEO Ray Schiavone began leading Quark, to now.

Here’s a telling bit:

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“They had created a lot of animosity with clients,” Schiavone says of the company he joined. One blog post he read before taking the job stuck in his mind: “I love the product but the company is the devil.”
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From my experience and perspective, the story seems spot-on. Judge for yourself in “Can Quark Turn The Corner?

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This post was written by:

- who has written 1454 posts on Planet Quark.

Jay Nelson is the editorial director of PlanetQuark.com, and the editor and publisher of Design Tools Monthly. He’s also the author of the QuarkXPress 8 and QuarkXPress 7 training titles at Lynda.com, as well as the training videos Quark includes in the box with QuarkXPress 7 . In addition, Jay writes regularly for Macworld and Photoshop User magazines and speaks at industry events.

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